Profile

Web production lead and systems thinker with nearly a decade of experience orchestrating large-scale website launches, managing cross-functional teams, and optimizing digital operations for performance and quality. Known for balancing creativity and structure—aligning designers, engineers, and marketers to deliver high-impact web experiences that meet deadlines, budgets, and user expectations.

Application

Comany:
Stripe
Role:
Web Producer
Date:
October 24, 2025

Cover Letter

Dear Derrick Miller & Stripe Team,

I’m excited to apply for the Staff Web Producer role on your team. With over a decade of experience leading web production and operations, I’ve developed a knack for coordinating designers, developers, and marketers to deliver complex projects on time, on budget, and at a high standard of quality.

As Co-Founder and Web Production Director at Pretty Nice Websites, I’ve led large-scale projects for clients including UCSD Health, Spin Scooters, Afterpay, and Edible Magazine. My focus is on building systems and processes that allow teams to work efficiently while maintaining a strong emphasis on user experience and craft. I enjoy taking complex initiatives and translating them into clear plans and actionable next steps that everyone can execute confidently.

I’m drawn to this role because it combines hands-on web production with cross-functional leadership at scale. I would welcome the opportunity to bring my experience in planning, executing, and optimizing large web initiatives to Stripe’s Web Presence & Platform team.

Best regards,

Walter Ayllon

Walter Ayllon

Profile

Web production lead and systems thinker with nearly a decade of experience orchestrating large-scale website launches, managing cross-functional teams, and optimizing digital operations for performance and quality. Known for balancing creativity and structure—aligning designers, engineers, and marketers to deliver high-impact web experiences that meet deadlines, budgets, and user expectations.

Education

b.a in Journalism & Media Studies
San Diego State University
2008 — 2012

Skills

Web Production Management
Cross-Functional Leadership
Process Optimization
Scalable CMS Frameworks
Stakeholder Communication
Quality Assurance
Timeline & Budget Oversight
HTML / CSS / JavaScript
UI / UX Design
SEO

Summary

Web production lead and systems thinker with nearly a decade of experience orchestrating large-scale website launches, managing cross-functional teams, and optimizing digital operations for performance and quality. Known for balancing creativity and structure—aligning designers, engineers, and marketers to deliver high-impact web experiences that meet deadlines, budgets, and user expectations.

Experience

Co-Founder & Web Production Director
Pretty Nice Websites
2020 — Present

Leads digital production and operations for a boutique web agency. Oversees full-cycle web projects while building scalable frameworks that improve efficiency and performance.

  • Direct and coordinate cross-functional teams of designers, developers, and SEO/content specialists to deliver complex sites on time and within scope.
  • Implement repeatable design systems and CMS frameworks to improve quality, maintainability, and speed of deployment.
  • Manage large-scale builds, including UCSD Health, Spin Scooters, Afterpay, and Edible Magazine.
  • Partner with stakeholders to translate business goals into clear web strategies, balancing design excellence with operational efficiency.
Head of Web
Wonderist Agency
2016 — 2020

Built a web department and production across hundreds of healthcare client websites, managing creative, technical, and content teams to maintain high standards and predictable launches.

  • Standardized project workflows, improving delivery timelines by nearly 60% and reducing bottlenecks across design and development teams.
  • Developed and implemented scalable QA and approval processes, ensuring consistent quality across multi-page, multi-CMS builds.
  • Acted as the central point of contact for stakeholders, translating client goals into actionable web strategies and keeping all teams aligned from concept to launch.
  • Coordinated cross-functional teams on high-impact projects, ensuring smooth execution, clear communication, and delivery under tight deadlines.
Promot-e.com
2013 — 2015
1 Point 21 Interactive
2013 — 2015