Application
Cover Letter
Hi ArcSite team,
I’m excited to apply for the Senior Manager, Web & SEO role. Over the last decade, I’ve owned the strategy, performance, and growth of large-scale marketing websites, blending hands-on Webflow expertise with cross-functional leadership to drive measurable results. I thrive at the intersection of web strategy, UX, and conversion optimization, and I love turning complex business goals into websites that actually perform.
In my current and previous roles, I’ve managed teams of designers, developers, and content/SEO specialists to deliver high-impact websites across multiple CMS platforms. I’ve built scalable frameworks, optimized user journeys, and implemented repeatable systems that improve quality, efficiency, and performance. Collaboration is central to my approach—I work closely with stakeholders, marketers, and product teams to ensure web strategies align with broader business objectives.
I’m particularly drawn to ArcSite’s focus on leveraging the website as a growth engine and your forward-thinking approach to SEO, AEO, and AI-driven discovery. I’m energized by fast-moving, unstructured environments where creative problem-solving and execution at pace are critical, and I’d love the opportunity to help shape ArcSite’s digital presence while driving meaningful results.
I’d love to connect and share how I could contribute to ArcSite’s growth.
Best regards,
Walter Ayllon